Units Marketing

    The Shelf King Case Study

    Units partnered with The Shelf King on a consumer website and consumer growth marketing.

    The Shelf King brand photo

    About the Brand

    The Shelf King custom-builds and installs pull-out shelves in existing cabinets to make storage easier to reach and use.

    Our Approach

    Goals

    The Shelf King needed a website that turns local searches into customers and measurable marketing that brings customers through the door.

    🎯

    Win Local Customers

    Make it easy for someone searching nearby to understand the brand, find a location, and take action.

    📊

    Grow Customer Demand

    Run consumer campaigns that can be tracked, tested, and improved instead of guessed at.

    Our Approach

    Approach

    01

    Consumer Website

    We designed and built the The Shelf King consumer site around how customers actually shop - clear offerings, simple location pages, and a direct path to book, buy, or call.

    02

    Consumer Growth Marketing

    We managed consumer campaigns across the channels that matter for the brand, adjusting spend and messaging based on what the data showed.

    Outcome

    One Brand, Every Location

    Each location now shows up with the same polished look and message, so customers get a consistent experience no matter which one they find.

    Marketing That Learns

    Customer marketing runs as an ongoing program with clear reporting, so each round of campaigns builds on the last.

    Selected Work

    The Shelf King website on a laptop showing kitchen pull-out shelves
    Website
    The Shelf King social ads showing custom cabinet shelving and free estimate offers
    Social ads
    The Shelf King franchise pitch deck slides showing Now Is the Time to Join, an installer, and a US map
    Franchise pitch deck

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    Let's Talk About
    Growing Your Franchise

    Book a free strategy call - we'll learn about your brand, understand your goals, and share clear next steps.