Our Blog

Stay ahead in the franchise industry with Units' expert insights. Our blog offers strategies, tips, and trends to help your franchise thrive in a competitive market.

Developing a Cohesive Brand Identity Across Units Franchise Locations

In the dynamic world of franchising, maintaining a consistent brand identity across various locations is pivotal for sustaining brand recognition…

Published: May 21, 2024

Effective Digital Advertising Strategies for Franchise Development

In the competitive arena of franchise development, digital advertising stands as a pivotal tool for attracting potential franchisees and expanding…

Published: May 16, 2024

Strategic Partnerships and Co-Marketing Opportunities for Franchises

Strategic partnerships and co-marketing initiatives present lucrative opportunities for franchises to expand their reach, enhance their brand, and achieve mutual…

Published: May 14, 2024

Email Marketing Best Practices for Franchises

Email marketing remains one of the most effective digital marketing strategies for franchises, offering a direct line of communication with…

Published: May 9, 2024

Maximizing Local SEO for Franchise Growth

Local Search Engine Optimization (SEO) is a critical strategy for franchises aiming to establish a robust online presence in their…

Published: May 2, 2024

Navigating the Challenges of Multi-Location Marketing

Marketing a franchise with multiple locations presents unique challenges, from maintaining brand consistency across various markets to ensuring local relevance…

Published: April 30, 2024

The Role of Content Marketing in Franchise Success

Content marketing stands as a pivotal strategy in the digital marketing playbook for franchises, offering a dynamic way to attract,…

Published: April 25, 2024

Utilizing Customer Feedback to Improve Franchise Operations

In the competitive landscape of franchising, understanding and responding to customer feedback is paramount for continuous improvement and sustained success….

Published: April 23, 2024

Building a Strong Franchise Community Through Events and Networking

Fostering a strong sense of community among franchisees is vital for a franchise’s overall success. Events, conferences, and online forums…

Published: April 18, 2024

Building a Franchise Brand That Inspires: The Art of Effective Branding

In the competitive world of franchising, the success of a franchise largely hinges on its ability to create a strong…

Published: July 23, 2023

Unlocking the Power of Digital Marketing for Franchise Growth

In today’s hyper-connected world, digital marketing has become a crucial tool for businesses of all sizes. For franchise businesses, harnessing…

Published: February 16, 2023

The Marketing Blueprint to Franchise Success

Franchising offers entrepreneurs a unique opportunity to own and operate a business under an established brand with a proven track…