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Selling More
Franchise Units
Generate, nurture, and convert qualified franchise leads into signed agreements at scale.
The Challenge
Lead Gen Without a System Is Just Noise
Franchise portals send leads. Brokers send leads. A retargeting campaign sends leads. None of it is scored, the follow-up cadence depends on who picks up the phone, and the only metric anyone can produce is total lead volume. Cost per signed agreement is a guess.
Our Approach
A Connected Franchise Sales System
We run paid search, paid social, and franchise portals against a shared lead definition. Every lead is scored on territory fit, capital, and timeline before it reaches a salesperson. Broker submissions, organic leads, and paid leads all flow through the same CRM stages, so cost per discovery day and cost per signed agreement are reported the same way regardless of source.
What's Included
Key Capabilities
Expected Outcomes
What You Can Expect
Lead-to-discovery-day and discovery-day-to-signed-agreement conversion rates reported by source, so investment decisions stop being instinct calls.
Broker relationships managed through the same CRM as everything else: submissions tracked, commissions reconciled, and broker performance visible alongside paid sources.
A qualification process that filters out leads who aren't capitalized or aren't in territory before they take up a salesperson's calendar.